Digital Marketing Executive

We are looking for a dynamic and self-motivated individual who can support all Marketing and communication initiatives through different digital marketing channels.

Department: Digital Marketing Executive
Project Location(s): Gurugram, Haryana

Responsibilities

  • Developing and implementing effective search engine optimization (SEO) strategies
  • Coordinating content, design, social media, email campaign marketing and other activities
  • Collect data & insights of campaigns from different tools we use and prepare reports
  • Devising strategies to drive online traffic to the company/customer websites
  • Tracking conversion rates and making improvements to the websites
  • Improving the usability, design, content and conversion of the company website
  • Evaluating customer research, market conditions and competitor data
  • Review new technologies and keep the company at the forefront of developments in digital marketing
  • Optimizing website content, landing pages and company’s listing on partner portal.
  • Perform several on page and off page activities.
  • Check website health regularly and fix issues.
  • Increase brand awareness of companies with the use of different promotion strategies.
  • -Plan and monitor the ongoing company presence on social media (FB, twitter, Linkedin, instagram and Youtube)

Requirements

  • Knowledge of standard and current SEO practices
  • Preparing detailed strategy reports
  • Developing link building strategies
  • Knowledge of HTML/CSS
  • Experience with PP, and image editing tools.
  • Excellent communication skills
  • Strong organizational and leadership skills
  • Analytical mindset with numerical aptitude
  • Creative conceptual thinker